Better Trucks

The brief

Better Trucks is a US logistics company focused on last-mile delivery. Its website speaks to businesses looking for a delivery partner, so it needs to be clear, credible and easy to act on.

The site was to be built on HubSpot CMS, keeping the website on the same platform as the company’s marketing tools.

Why HubSpot CMS

HubSpot CMS puts the website and HubSpot’s marketing and CRM tools in one place. Forms, contacts and pages share the same system, which keeps things simple for a business that wins work through enquiries.

It also takes care of hosting and security updates, leaving the team free to focus on content.

Its drag-and-drop editor, backed by developer-built modules, lets the team build pages without breaking the design.

What we built

We delivered the Better Trucks website on HubSpot CMS.

The work centred on templates and modules. Templates set the overall page structure. Modules are the building blocks inside them, each with its own editable fields, so the team changes content without changing the design.

• A HubSpot CMS build of the website
• Page templates built to the approved design
• Custom modules the team can reuse across pages
• Responsive layouts for desktop, tablet and mobile

Built for the team

A growing logistics company needs to publish pages quickly. Reusable modules let the team put together new pages from tested building blocks, with the design rules built in.

Because the site runs on HubSpot, the people who run marketing can manage pages in the same place they already work. There is no second system to learn or keep in sync.